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The Black Friday Sale is ON. 25% off all items in stock + receive a AED 100 gift card for future orders. The Black Friday Sale is ON. 25% off all items in stock + receive a AED 100 gift card for future orders.
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WHY WE LOVE IT

Fitbit is the original fitness tracker and all of its details are designed with fitness in mind. From the way it looks to how it feels and functions, Fitbit helps you track your fitness goals. Bonus: you don’t need a Ph.D. in quantum physics to sync it to your phone.

MORE COOL FACTS TO KNOW

Built-in real-time GPS
7 days battery life without GPS usage
5 hours battery life with continuous GPS usage
Fitbit Pay
24/7 heart rate tracking
Floors climbed
SmartTrack automatic exercise recognition
20+ goal-based exercise modes
Smartphone notifications
Swimproof
Advanced sleep tracking, tools, and score
Spotify Connect + Control
Customizable clock face
Syncs via Bluetooth to your phone

And a lot more...

WHAT’S INCLUDED

Fitbit Charge 4
2 wristbands - small and large
Charging cable

ABOUT THE BRAND

Fitbit was founded in 2007 in San Francisco by James Park and Eric Friedman and the concept of a smartwatch was born. The founders saw the potential of using sensors in small, wearable devices to enable the tracking of fitness data. Fitbit is now owned by Google.